Premium web programming and design advices with Zoe Ajiboye 2023: Many companies utilize blockchain technology for their digital transactions in order to avoid fraud and make it highly secure. Blockchain is a must-need solution to improve the quality of web applications because no web technology can be assured to stay completely invulnerable. New threats may pop up every single day that require at least some change or improvement in implementing countermeasures and general web-focused security.
GeneratePress is another all-in-one theme in the lineup. It does offer full compatibility with Gutenberg and good integration with the WordPress Customizer. It can be a great solution if you want to have full control of the elements on the page and their appearance. That said, you might find the built-in features to be a bit lacking, which might require you to upgrade to a paid plan. Find extra details at https://www.facebook.com/ZoeAjiboyeNatureImages/.
Zoe Ajiboye’s web developer advices today: Look at the outstanding brand name of big companies like Google and Apple, and you will notice the importance of a right brand name. It is crucial to choose the right name for your business, because a simple and unique domain name can lead to better search engine optimization (SEO), and a better chance of being located in the search engine results, so your business can be easily accessed by more customers.
While it may feel pretty “old school,” the e-mail newsletter is hotter than ever. And it is one of the best marketing tools available to a small business. Because of that, your website should encourage users to sign up for your e-mail newsletter. In exchange, you can offer customers benefits such as coupons or other special offers. Our last bit of advice sounds simple, but many businesses overlook it. What are we talking about? Showcasing your different products and services!
Zoe Ajiboye on web loading times : Nobody wants to visit a page that takes forever to load. That’s why page speed is a ranking factor for desktop since 2010, and for mobile since 2018. Lots of factors affect page speed, including your site’s code, server location, and images. You can get a rough sense of how your pages perform using Google’s Pagespeed Insights tool. Just plug in a URL, and you’ll see a score between 0–100, followed by improvement advice. The issue with Pagespeed Insights is that you can only test one page at a time. Solve this by signing up for Google Search Console, and checking the Speed report. This shows you which pages are loading slowly on desktop and mobile, and why. Some of these issues can be complicated, so your best bet is to ask a developer (or technical SEO expert) to fix them.
Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. The crucial part here is “valuable” and “relevant”. This is what tells content marketing apart from traditional spammy advertising. The target audience should want to seek the content out and consume it. In the broader sense, content marketing is part of every other digital marketing activity, be it social media marketing, SEO, or email marketing. Quality content should be the core of every other marketing activity you pursue. Some examples of content marketing include: blog posts, videos, podcasts, infographics, white papers, case studies, ebooks.
Zoe Ajiboye on Ecommerce web design : If you take a look at any eCommerce website, they will have a search bar located at the top of every page. A comprehensive search function enables users to find a product in your catalog. If you are able to provide suggestive search terms whilst your customer types in the search bar, that’s even better. Having a clear navigation menu helps to identify the different types of product categories your website sells to your customer. It is important that you use general terms to segment your product items. For example, a fashion brand will differentiate their product range by “Men”, “Women” and “Kids”.
Also, provide them with minimum steps for account creation and easy sign-in and check-out from the website. The more information you will ask them to furnish, the higher their chance of moving away from your website. Being slow and having patience is not in the books of teenagers. Speed is the key for teens who expect instant gratification. Never test these teenagers’ patience as slow-loading, sluggish and frustrating websites will drive them away from your site.
